CBS Corporation is an entertainment, publishing and broadcasting company. The company is engaged in content production and distribution; cable networks operations; publishing and distribution of consumer books; and television broadcasting. The company operates in North America, Europe and Asia Pacific.
CBS operates its business through four segments: Entertainment, Cable Networks, Local Media, and Publishing.
The Entertainment segment includes the operations of the CBS Television Network, CBS Television Studios, CBS Studios International, CBS Television Distribution, CBS Interactive, CBS Films, and the company’s digital streaming services, CBS All Access and CBSN.
The CBS Television Network, through CBS Entertainment, CBS News and CBS Sports distributes news and public affairs broadcasts, sports and entertainment programming to over 200 domestic affiliates reaching throughout the US, including 16 of the company's owned and operated television stations, and to affiliated stations in the US territories. CBS Entertainment develops and schedules the entertainment programming presented on the CBS Television Network, which includes primetime comedy and drama series, reality-based programs, specials, children's programs, daytime dramas, game shows and late-night programs. CBS News operates as a news organization and is engaged in providing the CBS Television Network and the CBS Radio News scheduled news and public affairs broadcasts, including 60 Minutes, 48 Hours Mystery, CBS Evening News with Scott Pelley, CBS This Morning, CBS Sunday Morning and Face the Nation as well as special reports. It also provides CBS Newspath, a television news syndication service that offers daily news coverage, sports highlights and news features to the CBS Television Network affiliates and other subscribers worldwide.
CBS Sports broadcasts include The NFL Today; certain PGA Tour Golf Tournaments, the Masters and the PGA Championship, certain games from the NCAA Division I Men’s Basketball Tournament, regular-season college basketball games, regular-season college football games, including games from the Southeastern Conference and the NFL’s American Football Conference (AFC) regular-season, post-season wild card playoff, divisional playoff and championship games. CBS Television Network also offers content through the internet, including through CBS.com; CBS All Access, a digital subscription streaming service; and CBSN, a live streaming digital advertiser-supported news network. The CW, a broadcast network and the company’s 50/50 joint venture with Warner Bros. Entertainment, airs programming, including Jane the Virgin, Crazy Ex-Girlfriend, Supergirl, and The Flash.
CBS Television Studios, CBS Studios International and CBS Television Distribution produce, distribute and license programs worldwide, including series, specials, news and public affairs. The programming is produced primarily for broadcast on network television, exhibition on basic cable and premium subscription services or distribution through first-run syndication. The company subsequently distributes programming after its initial exhibition on a network, basic cable network or premium subscription service for domestic exhibition on television stations, cable networks or video-on-demand services. CBS also offers off-network syndicated programming and first run syndicated programming distributed domestically, as well as programming distributed internationally.
In addition, the company has interest in several domestic and international joint ventures. It owns a 50% interest in a joint venture with Lionsgate, which owns and operates the Pop entertainment cable network; a 49% interest in a joint venture with a subsidiary of AMC Networks, which owns and operates six channels in the UK and Ireland; and a 30% interest in a joint venture with another subsidiary of AMC Networks, which owns and operates six cable and satellite channels in Europe, the Middle East and Africa broadcasting CBS programming. In Australia, CBS owns an approximately 33% interest in a joint venture with a subsidiary of Ten Network Holdings to provide content to ELEVEN, a digital television channel service. It also owns a 30% interest in a joint venture with RTL Group, which owns and operates two cable channels in Southeast Asia in English and local languages, RTL CBS Entertainment and RTL CBS Extreme.
CBS Interactive is a publisher of premium content on the internet. It owns and operates digital properties, including CNET, a website which offers technology and consumer electronics information and featuring news, reviews, downloads and instructional and entertaining video and audio shows about technology; CNET en Espanol, which delivers CNET.com's information in the US to Spanish speakers; TVGuide Digital, which provides comprehensive information about television programming; GameSpot, a gaming information digital property providing video game reviews and previews, news, eSports, webcasts, videos, and game downloads; CBSSports Digital, which provides sports content, fantasy sports, community and e-commerce features, and also owns and operates MaxPreps; Last.fm, which is a music recommendation, discovery and social networking site; MetroLyrics.com, a database for song lyrics online; and TV.com, a destination for entertainment and community around television where visitors can watch videos and discuss and obtain information about television shows across all networks. CBS Interactive also operates CBS.com, an online destination for CBS Television Network programming. The company also offers a CBS app for on-demand streaming of various programs on multiple digital platforms, including Android, iOS, Amazon Fire and Windows 8 mobile platforms, and Amazon Fire TV, Android TV, Apple TV, Chromecast, PlayStation, Roku and Xbox connected device platforms.
CBS Films produces, acquires and distributes theatrical motion pictures across all genres. The motion pictures produced by CBS Films are exhibited theatrically in the US and internationally, followed by distribution through home entertainment, video-on-demand, pay-per-view, pay television, free television and basic cable, digital media outlets, including subscription video-on-demand, and, in some cases, other channels such as airlines and hotels. In FY2016, the Entertainment segment reported revenues of $8,877 million, which accounted for 65.4% of the company's total revenue.
The company's Cable Networks segment includes the operations of Showtime Networks, CBS Sports Network and Smithsonian Networks.
Showtime Networks owns and operates three commercial-free, premium subscription program services in the US: Showtime, offering original series, recently released theatrical feature films, documentaries, boxing and other sports-related programming, and special events; The Movie Channel, offering recently released theatrical feature films and related programming; and Flix, offering theatrical feature films. Showtime Networks also offers Showtime Anytime, a version of Showtime, which can be accessed on computers through showtimeanytime.com or certain internet-connected devices through a Showtime Anytime app. Showtime Networks additionally operates the Website SHO.com, which promotes Showtime, The Movie Channel and Flix programming, and provide information and entertainment and other services.
Showtime networks also owns a majority of and manages Smithsonian Networks, a venture with Smithsonian Institution which operates Smithsonian Channel, a basic cable service in the US, featuring programs of a cultural, historical, scientific and educational nature. Smithsonian Networks offers a companion on-demand version, makes Smithsonian Channel content available on an authenticated basis to certain distributors in the US and licenses Smithsonian Channel content outside of the US, including to Blue Ant Television in connection with Smithsonian Channel in Canada. Smithsonian Networks also operates the website SmithsonianChannel.com and various apps, which promote Smithsonian Channel programming and provide information and entertainment services. Furthermore, the company operates Smithsonian Earth, its digital streaming subscription service featuring nature and wildlife content.
CBS Sports Network is a cable program service that provides sports and related content, with a focus on college sports. The network broadcasts over 600 live professional, amateur, semi-professional and collegiate events annually, including Division I college football, basketball, hockey and lacrosse, as well as professional bull riding (PBR), professional lacrosse (MLL), arena football (AFL), World’s Toughest Mudder, and various styles of motor sports events, including asphalt, dirt, and off road racing. In addition, the network showcases a variety of original programming, including documentaries, features and, studio shows. CBS Sports Network also provides ancillary coverage for CBS Sports relating to major events such as the NCAA Division I Men's Basketball Tournament, Masters Tournament and PGA Championship, and for Showtime Networks relating to Showtime Championship Boxing. CBS Sports Network televises additional programming under the CBS Sports Spectacular brand, including mixed martial arts, skiing, bowling, surfing, boxing, horse racing, volleyball, cheerleading and skate boarding, among other events. In FY2016, the Cable Networks segment reported revenues of $2,160 million, which accounted for 15.9% of the company's total revenue.
The Local Media segment of the company is composed of CBS Television Stations, the company's 30 owned broadcast television stations; and CBS Local Digital Media, which operates local websites including content from the company’s television stations and news and sports radio stations.
CBS television stations owns 30 broadcast television stations located in the six largest, and 15 of the top 20, television markets in the US. These stations produce news and broadcast public affairs, sports and other programming to serve their local markets and offer CBS, The CW or MyNetworkTV programming and syndicated programming. The company’s television stations have a digital presence on CBS Local websites which are operated by CBS Local Digital Media. The CBS Local websites and related apps offer live and on-demand news, traffic, weather, entertainment and sports information, among other services for local communities. CBS Television Stations and Weigel Broadcasting own and operate through an approximately 50/50 joint venture DECADES, a national entertainment program service broadcasting classic television content, movies and original programming for local television stations’ digital sub-channels. In FY2016, the Local Media segment reported revenues of $1,779 million, which accounted for 13.1% of the company's total revenue.
The Publishing segment consists of Simon & Schuster, which publishes and distributes consumer books in the US and internationally. It publishes and distributes adult and children's consumer books in printed, digital and audio formats. Its digital formats include electronic books and audio books. Simon & Schuster's adult imprints include Simon & Schuster, Pocket Books, Scribner, Atria Books, Gallery Books, Touchstone, and Howard Books. Its children's imprints include Simon Pulse, Aladdin, Atheneum Books for Young Readers, Margaret K. McElderry Books, Saga Press, and Simon & Schuster Books For Young Readers. Simon & Schuster also develops special imprints and publishes titles based on the products of certain CBS businesses, as well as that of third parties and distributes products for other publishers. Simon & Schuster distributes its products directly and through third parties. It also delivers content and promotes its products on its own websites, social media, general internet sites as well as those linked to individual titles. International publishing includes the international distribution of English-language titles through Simon & Schuster UK, Simon & Schuster Canada, Simon & Schuster Australia, Simon & Schuster India and other distributors, as well as the publication of local titles by its international companies. In FY2016, the Publishing segment reported revenues of $767 million, which accounted for 5.6% of the company's total revenue.
Scope of the Report
- About the Company - Historical Details, Current Ownership Structure and basic overview of Viacom, Inc. in terms of revenue, net income, and operating income.
- Financials - Details about Viacom, Inc. listing status, annual financial reports (for the past 5 years), key financial highlights and region wise and category wise breakdown of their net revenue.
- Products / Services - Listing of the company’s entire portfolio along with description of individual products / services providing a clear picture of their target audience.
- Company SWOT Analysis - Outlines Viacom, Inc.’s strengths, weaknesses, and opportunities and threats facing the company.
- Recent Developments - Showcases Viacom, Inc.’s recent developments including mergers, acquisitions, partnerships, collaborations, new product launches, investment and divestment plans.
- Strategic Evaluation - Provides an overview of Viacom, Inc.’s corporate goals and strategic initiatives and evaluates their outcomes along with outlining any persisting legal issues and outlook of our in-house analyst panel on the particular company.
- Technology Landscape - Details how the company allocates its IT budget across the core areas of its business, CIO/CTO Profile, Key IT Initiatives and Deals undertaken buy the company at present along with outlook.
Key Questions Answered
- What domain does Viacom, Inc. operate and what are key points about it?
- What is the product / service portfolio of Viacom, Inc.?
- How has Viacom, Inc. performed financially from the 2013?
- How does Viacom, Inc. rank among its peers in terms of revenue and market share?
- What are Viacom, Inc. strengths and weaknesses and what opportunities and threats does it face?
- What are Viacom, Inc.’s main growth strategies and how successful has the company been at implementing them?
- What is the in-house technical capability of Viacom, Inc.? Where does it procure / outsource it?
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1. About the Company
1.1 History and Basic Facts
1.2 Ownership Structure and Key Executives
1.3 Head Office
1.4 Other Locations & Subsidiaries
1.5 List of Competitors
1.6 Employee Count & Distribution
2.1 Company Type (Listed / Unlisted)
2.2 Annual Statements
2.3 Key Financial Highlights
2.4 Region-wise Breakdown
3. Product / Services
4. SWOT Analysis
4.1 SWOT Overview
5. Recent Developments
5.1 Mergers & Acquisitions
5.2 Partnerships, Collaborations & Joint Ventures
5.3 New Product Launches
5.4 Business Expansion / Divestment
6. Strategic Evaluation
6.1 Corporate Strategy
6.2 Legal Issues
6.3 Analyst Outlook
7. Technology Landscape
7.1.1 Industry Snapshot
7.1.2 IT Spend
7.1.3 Key Information Technology Trends
7.2.1 IT Overview
7.2.2 Key IT Technologies
7.2.3 Recent IT Initiatives
7.2.4 IT Outsourcing Engagements
7.2.5 Key IT Management
7.2.6 CIO/CTO Profile
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