The New York Times Company (NYTC or "the company") is an assorted media company that includes newspapers, digital products and investments in paper mills. The company operates primarily in the US. The company operates through one business segment that includes the operations of newspaper, The New York Times; website, including NYTimes.com; mobile applications, including The Times’s core news applications and related businesses such as The Times news services division. and other products and services under The Times brand. The company segregates its offerings into three service categories: Circulation and Audience; Advertising; and Other businesses. The company circulates its products in an array of formats including print, online and through other digital media and extending its reach to a range of consumers through print. The company delivers services across digital platforms including mobile, tablet and e-reader applications. The company's circulation includes number of copies of the printed newspaper and digital subscriptions sold and also the company offers free digital access to print-home delivery subscribers. NYTC delivers The Times, its flagship publication, to newsstands and retail outlets in the New York metropolitan area through a combination of third-party wholesalers. In other markets in the US and Canada, The Times is delivered through agreements with other newspapers and third-party delivery agents. The company's circulation business is supported by its print production and distribution business, which is primarily engaged in the printing of The Times newspaper through its production and distribution facility located in College Point, New York. As of Dec 2016, the company had 2.9 million paid subscriptions in 195 countries. In FY2016, the Circulation and Audience category generated revenue of US$808.5 million, which accounted for 56.6% of the company’s total revenue. NYTC sells Advertising across multiple platforms, including print in its newspapers, online on the websites, and across other digital platforms, including mobile, tablet and e-reader applications. The advertising is divided into three main categories: display advertising, classified advertising and other advertising. The company offers display advertising either in print or in digital ad formats to advertisers for promoting products, services or brands, like financial institutions, movie studios, department stores, American and international fashion and technology. Print display advertising includes column-inch ads with color and positioning. Its digital display advertising comprises banners, video, rich media and other interactive ads on their website and across other digital platforms. Display advertising also includes paid posts, which allows advertisers to present longer form marketing content that is distinct from the Times editorial content, a native advertising product on The Times platforms. Classified advertising includes line ads sold in the major categories like real estate, help wanted, automotive and other. Other advertising includes creative services fees associated with branded content studio; preprinted advertising, also known as free-standing inserts; branded bags in which newspapers are delivered; and advertising revenues from news services business. In FY2016, the Advertising category generated revenue of US$580.7 million, which accounted for 37.3% of the company’s total revenue. The Other businesses of the company include The Times news services division, NYT Live business, Wirecutter and The Sweethome and digital archive distribution. The Times news services division transmits articles, graphics and photographs from The Times and other publications to over 2000 newspapers, magazines and websites in over 100 countries and territories worldwide. It also comprises a number of other businesses, including online retail store, product licensing, book development and rights and permissions. The company’s NYT Live business is a platform for live journalism and convenes thought leaders from business, academia and government at conferences and events to discuss topics, like education, sustainability and luxury business. The Wirecutter and The Sweethome website provides reviews to technology gear, home products and other consumer goods. And Digital archive distribution business licenses electronic archive databases to resellers of that information in the business, professional and library markets. In FY2016, the Other business category generated revenue of US$94 million, which accounted for 6% of the company’s total revenue.

Scope of the Report

-- About the Company - Historical Details, Current Ownership Structure and basic overview of The New York Times Company in terms of revenue, net income, and operating income.

-- Financials - Details about The New York Times Company listing status, annual financial reports (for the past 5 years), key financial highlights and region wise and category wise breakdown of their net revenue.

-- Products / Services - Listing of the company’s entire portfolio along with description of individual products / services providing a clear picture of their target audience.

-- Company SWOT Analysis - Outlines The New York Times Company’s strengths, weaknesses, and opportunities and threats facing the company.

-- Recent Developments - Showcases The New York Times Company’s recent developments including mergers, acquisitions, partnerships, collaborations, new product launches, investment and divestment plans.

-- Strategic Evaluation - Provides an overview of The New York Times Company’s corporate goals and strategic initiatives and evaluates their outcomes along with outlining any persisting legal issues and outlook of our in-house analyst panel on the particular company.

-- Technology Landscape - Details how the company allocates its IT budget across the core areas of its business, CIO/CTO Profile, Key IT Initiatives and Deals undertaken buy the company at present along with outlook.

Key Questions Answered

-- What domain does The New York Times Company operate and what are key points about it?

-- What is the product / service portfolio of The New York Times Company?

-- How has The New York Times Company performed financially from the 2013?

-- How does The New York Times Company rank among its peers in terms of revenue and market share?

-- What are The New York Times Company strengths and weaknesses and what opportunities and threats does it face?

-- What are The New York Times Company’s main growth strategies and how successful has the company been at implementing them?

-- What is the in-house technical capability of The New York Times Company? Where does it procure / outsource it?

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