Outdoor LED Display Market Size Analysis:
The Outdoor LED Display Market was valued at US$ 16.43 billion in 2016 and is expected to witness a CAGR of 17.1% from 2017 to 2025. Rising consumer requirement for energy-efficient lighting systems, technological innovation, HD resolution, good pixel quality, and brightness are some of the factors augmenting the outdoor LED display market growth.
Advanced Technology Innovations in Outdoor LED Display Market:
The advances in the technology have improved the quality of outdoor LED displays and developed some new features like automated displays, wireless control systems, improved quality and brightness and others. These LED displays play a prominent role in the live events like concerts, fashion parades, sports, digital signage and regular meteorological information. Billboards segment is the most profitable segment of the market and accounted for almost 40% of the total market revenue, which is expected to grow at an annual growth rate of approximately 25% for the upcoming years.
The increasing communication media activities, and sports and musical events around the world is primarily driving the outdoor LED displays market. Furthermore, the energy efficiency offered by the LEDs, increasing promotional activities by public and private organizations, use of LEDs for increasing the population awareness about road safety and other important aspects, advancements in the technology, growing adoption of outdoor LED displays in shopping malls and public transport, and several other factors are fuelling the demand for global outdoor LED displays market. On the flip side, the volatility in the demand and high initial setup costs are restricting the market to some extent.
Market Dynamics:
Growing demand for LED displays in outdoor advertisement and broadcasting live events due to improved features of LED displays, rising number of sports events, live concerts, and corporate exhibitions worldwide, are increasing the demand for outdoor LED display, mainly in advertising and sports industries. Additionally, the companies in this market have started providing end-to-end solutions to their customers, including manufacturing the displays to installing them on site and offering after-sale services.
Market Taxonomy:
This report segments the Outdoor LED Display Market on the basis of development type, by application type, by end-use industries, by mounted technology, by color display, and by geography. On the basis of development type, the Outdoor LED Display Market is classified into two types which include Installed and Rental. Application type of Outdoor LED Display include LED Billboards, Perimeter LED Boards, LED Mobile Screen, LED Traffic Lights, LED Video Walls, and Other LED Matrix Displays. LED Mobile Screen segment is further divided into three types of screen sizes including 1 to 30 sq.m., 31 to 60 sq.m., and 61 sq.m. and above. LED Video Walls application segment includes two types of screens including Indoor Modular Screens and Outdoor Modular Screens. Mounted Technology segment include Individually Mounted Outdoor LED Displays and Surface-Mounted Outdoor LED Displays. Display Color of Outdoor LED Display System include Monochrome Outdoor LED Displays, Tri-color Outdoor LED Displays, and Full Color Outdoor LED Displays. On the basis of geography, Outdoor LED Display market is segmented into North America, Europe, Asia Pacific, Latin America, and Middle East.
Key features of the study:
This report provides an in-depth analysis of Outdoor LED Display market and provides market size (US$ Million) and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2017 – 2025), considering 2016 as the base year
It elucidates potential revenue opportunities across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players
It profiles leading players in the Outdoor LED Display Market based on the following parameters – regulatory landscape, company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies, and future plans.
Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launch, technology up-gradation, market expansion and marketing tactics
The Outdoor LED Display Market report caters to various stakeholders in this industry including investors, suppliers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision making through the various strategy matrices used in analyzing the Outdoor LED Display market.
Outdoor LED Display Market Segmented by Geography:
- North America
- Europe
- Asia Pacific
- Latin America
- Middle East & Africa
Key companies covered as a part of Outdoor LED Display Market study include:
- Philips Lighting Holding B.V.
- General Electric Company
- Osram Licht AG
- Cree Inc.
- Eaton Corporation PLC
- Hubbell Incorporated
- Dialight PLC,
- Zumtobel Group AG,
- Syska LED
- Virtual Extension.
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