The Men’s Underwear Market View:
The Men’s Underwear market is expected to register a CAGR of 5.56% over the forecast period (2017 – 2025) to reach US$ 12.41 Bn by 2025, An underwear provides a stable shape to the body and acts as a barrier avoiding contact between the body and the external clothing. Apart from this an underwear helps in the prevention of conditions such as sweating which could result in yeast infection. An underwear is available in a variety of colors, shapes, types and designs, according to the requirement of an individual.
Market Dynamics:
The men’s underwear market is driven by increasing hygienic and grooming practices such as the use of a fresh underwear every day, which are being followed by men. Apart from this the changing fashion trends resulting in the introduction of new products in the market is another major driving factor for growth of the market globally. However, use of conventional underwear such as Loincloth and Kaupinam especially in the emerging economies is expected to hamper the growth of the men’s underwear market globally. The use of super-tight underwear could result in yeast infections & ingrown hair, which in turn could hamper the growth of the men’s underwear market.
Key features of the study:
This report provides in-depth analysis of men’s underwear market size (US$ Million) and Cumulative Annual Growth Rate (CAGR %) for the forecast period (2018 – 2025), considering 2017 as the base year
It elucidates potential revenue opportunity across different segments and explains attractive investment proposition matrix for this market
This study also provides key insights about market drivers, restraints, opportunities, new product launches or approval, regional outlook, and competitive strategy adopted by the leading players
It profiles leading players in the global men’s underwear market based on the following parameters – company overview, financial performance, product portfolio, geographical presence, distribution strategies, key developments and strategies and future plans
Key companies covered as a part of this study include American Eagle Outfitter Inc., Philips-Van Heusen Corporation, Hanesbrands Inc., Iconix Jockey International Inc J.C. Penny Corporation, Inc. Brand Group Inc., Ralph Lauren Corporation and Berkshire Hathaway Inc.
Insights from this report would allow marketers and the management authorities of the companies to make informed decision regarding their future product launch, Product Type up-gradation, market expansion and marketing tactics
The global men’s underwear market report caters to various stakeholders in this industry including investors, suppliers, underwear manufacturers, distributors, new entrants, and financial analysts
Stakeholders would have ease in decision making through the various strategy matrices used in analyzing the men’s underwear market
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