Creative Technology Ltd (Creative) is a provider of digital entertainment products for the personal computer (PC) and the Internet. The company operates in the US, Europe and Asia Pacific. The company's personal digital entertainment products, include tablets; MP3 (Moving Picture Experts Group Layer-3) players; tablet's accessories; MP3 player chargers and adapters; and MP3 player docks, cables, cases, armbands, speakers and screen protectors. The company offers sound blaster in X-Series, R-Series, E-Series, Sound BlasterAxx Series, Z-Series, Recon3D Series and X-Fi Series. Its accessories include Sound Blaster Recon3D wireless headset, Sound Blaster tactic link wireless card, Sound Blaster beamforming microphone, USB universal power adapter, Creative USB power adapter, Sound Blaster central, Sound BlasterAxx control panel and Sound Blaster audio/mic splitter adapter. It also offers sound cards under the following categories, internal sound cards, external sound cards, multi-channel sound cards, recordings and accessories. The company also provides amplifiers for desktops, headphones, USB DAC and portable headphone devices. Creative offers gaming headsets in EVO Series, Tactic3D Series, Tactic360 Series and Sound BalsterX Series. It offers the following types of speaker, Sonic Carrier, Roar, Sound Blaster, Signature Series, GigaWorks, Inspire, SBS and Creative. It offers the following accessories with speakers, Creative Bluetooth Audio BT-D1 USB Transmitter, Creative iRoar Mic, Creative BT-W2, and Creative Central. The company offers headphones under the following categories, Aurvana Premium series, WP wireless headphones series, MA Series for Android, wired headphones, HN / HS / HQ headset series, E-MU wood audiophile series, and EP earphones series. It offers MP3 players under ZiiO Series and ZEN Series. With MP3 players, the company offers various accessories, including Screen Protector, Leather Case, Screen Protector, Stylus (3-in-1) - ZiiO series, Universal Power Adapter - ZiiO series, and ZEN USB Power Adapter. Creative also offers peripherals such as mouse pads and web cameras. The company's web cameras include Senz3D Series and Live! Cam Series. The company also provides various software including Sound Blaster X-Fi MB3, Photo Manager 2, Dolby Digital Live and DTS Connect Pack, Media Toolbox 6, Creative MP3 Audio Pack, and Dolby Digital Live Pack - SB Audigy Series. In FY2017, the audio, speakers and headphones generated 91.7% of the company’s total revenue, followed by personal digital entertainment (5.7%) and other product (2.6%). Geographically, the company operates in three regions, namely Asia Pacific, Europe and the US. In FY2017, the Asia Pacific region accounted 54.4% of the company’s total revenue, followed by Europe (31.8%) and the US (13.8%). Creative operates through the following subsidiaries: Creative Labs (Ireland), Creative Labs; Creative Technology (China) Co., Ltd.; Qmax Pte Ltd and CTI II Limited.
Scope of the Report
-- About the Company - Historical Details, Current Ownership Structure and basic overview of Creative Technology, Ltd. in terms of revenue, net income, and operating income.
-- Financials - Details about Creative Technology, Ltd. listing status, annual financial reports (for the past 5 years), key financial highlights and region wise and category wise breakdown of their net revenue.
-- Products / Services - Listing of the company’s entire portfolio along with description of individual products / services providing a clear picture of their target audience.
-- Company SWOT Analysis - Outlines Creative Technology, Ltd.’s strengths, weaknesses, and opportunities and threats facing the company.
-- Recent Developments - Showcases Creative Technology, Ltd.’s recent developments including mergers, acquisitions, partnerships, collaborations, new product launches, investment and divestment plans.
-- Strategic Evaluation - Provides an overview of Creative Technology, Ltd.’s corporate goals and strategic initiatives and evaluates their outcomes along with outlining any persisting legal issues and outlook of our in-house analyst panel on the particular company.
-- Technology Landscape - Details how the company allocates its IT budget across the core areas of its business, CIO/CTO Profile, Key IT Initiatives and Deals undertaken buy the company at present along with outlook.
Key Questions Answered
-- What domain does Creative Technology, Ltd. operate and what are key points about it?
-- What is the product / service portfolio of Creative Technology, Ltd.?
-- How has Creative Technology, Ltd. performed financially from the 2013?
-- How does Creative Technology, Ltd. rank among its peers in terms of revenue and market share?
-- What are Creative Technology, Ltd. strengths and weaknesses and what opportunities and threats does it face?
-- What are Creative Technology, Ltd.’s main growth strategies and how successful has the company been at implementing them?
-- What is the in-house technical capability of Creative Technology, Ltd.? Where does it procure / outsource it?
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1. About the Company
1.1 History and Basic Facts
1.2 Ownership Structure and Key Executives
1.3 Head Office
1.4 Other Locations & Subsidiaries
1.5 List of Competitors
1.6 Employee Count & Distribution
2.1 Company Type (Listed / Unlisted)
2.2 Annual Statements
2.3 Key Financial Highlights
2.4 Region-wise Breakdown
3. Product / Services
4. SWOT Analysis
4.1 SWOT Overview
5. Recent Developments
5.1 Mergers & Acquisitions
5.2 Partnerships, Collaborations & Joint Ventures
5.3 New Product Launches
5.4 Business Expansion / Divestment
6. Strategic Evaluation
6.1 Corporate Strategy
6.2 Legal Issues
6.3 Analyst Outlook
7. Technology Landscape
-- 7.1.1 Industry Snapshot
-- 7.1.2 IT Spend
-- 7.1.3 Key Information Technology Trends
-- 7.2.1 IT Overview
-- 7.2.2 Key IT Technologies
-- 7.2.3 Recent IT Initiatives
-- 7.2.4 IT Outsourcing Engagements
-- 7.2.5 Key IT Management
-- 7.2.6 CIO/CTO Profile
-- About Us
-- Contact Us
Fig.1: Company Snapshot
Fig.2: Locations Listing on Map
Table.1: Ownership Structure
Table.2: List of Competitors
Table.3: Annual Statements
Table.4: Key Financial Highlights
Table.5: Region-wise Breakdown
Table.6: Product/Services Overview
Table.7: Mergers & Acquisitions
Table.8: Partnerships, Collaborations & Joint Ventures
Table.9: New Product Launches
Table.10: Business Expansion / Divestment
Table 11: IT Budgets
Table 12: Key IT Management (CIO / CTO)
Table 13: IT Deals undertaken in the past years