Bacardi Limited Company Profile

Company Overview:

Bacardi is one of the largest spirits companies in the world. The company produces and markets a variety of internationally-recognized spirits and wines.

The company's brand portfolio consists of more than 200 brands and labels. Its global brands include Bacardi rum, Bombay Sapphire gin, Dewar's Blended Scotch whisky, Grey Goose vodka, Martini vermouth and sparkling wines, Cazadores 100% blue agave tequila, and other leading and emerging brands.

Bacardi's products are sold in over 160 countries across North America, Europe, Middle East and Africa, Latin America, and Asia Pacific. The company operates 29 production facilities, including bottling, distilling, and manufacturing facilities, located in 15 countries. In addition, Bacardi has offices in another 25 countries.

The company also operates a global distribution network for its brands and selected third-party agency brands. Its customer base comprises independent distributors, wholesalers and retail outlets worldwide, including major grocers, convenience stores, hotels, restaurants, and duty-free shops and stores.

Scope of the Report

• About the Company - Historical Details, Current Ownership Structure and basic overview of Bacardi Limited in terms of revenue, net income, and operating income.
• Financials - Details about Bacardi Limited listing status, annual financial reports (for the past 5 years), key financial highlights and region wise and category wise breakdown of their net revenue.
• Products / Services - Listing of the company’s entire portfolio along with description of individual products / services providing a clear picture of their target audience.
• Company SWOT Analysis - Outlines Bacardi Limited’s strengths, weaknesses, and opportunities and threats facing the company.
• Recent Developments - Showcases Bacardi Limited’s recent developments including mergers, acquisitions, partnerships, collaborations, new product launches, investment and divestment plans.
• Strategic Evaluation - Provides an overview of Bacardi Limited’s corporate goals and strategic initiatives and evaluates their outcomes along with outlining any persisting legal issues and outlook of our in-house analyst panel on the particular company.
• Technology Landscape - Details how the company allocates its IT budget across the core areas of its business, CIO/CTO Profile, Key IT Initiatives and Deals undertaken buy the company at present along with outlook.

Key Questions Answered

• What domain does Bacardi Limited operate and what are key points about it?
• What is the product / service portfolio of Bacardi Limited?
• How has Bacardi Limited performed financially from the 2013?
• How does Bacardi Limited rank among its peers in terms of revenue and market share?
• What are Bacardi Limited strengths and weaknesses and what opportunities and threats does it face?
• What are Bacardi Limited’s main growth strategies and how successful has the company been at implementing them?
• What is the in-house technical capability of Bacardi Limited? Where does it procure / outsource it?

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